In Italy they have aisles devoted to Nutella!
It's quite rare to find a large superstore within the historic centre of an Italian city as the authorities are keen to preserve their historic authenticity. Usually there are clusters of hypermarkets and department stores on the outskirts of the city. Due the distance and the difficulty of finding a bus that's running on any given day, I usually save up a long list of we need and then make a day of it. Ikea is the first stop (for a free espresso) and then onto the large supermarkets. Here are some observations from Italian supermarkets to satisfy the desire we all have to snoop around foreign supermarkets and compare items (often getting overly excited about items we could just as easily find at home!)
Massive Watermelons for only 50 cents!
Broccoli Romani (aka Triceratops Broccoli)
A Fish Choir
These Cross-eyed Crustaceans are everywhere
A live lobster to take home with you (or on the bumpy IKEA minibus)
Interestingly. the method of boiling lobsters is actually illegal in
nearby the town Reggio Emila where you can be fined up to 500 euros
Paella & Insalata Riso (Rice Salad) at the Delicatessen